LEGORA
Legora x Tinexta Launch
Launch animation for an exclusive content partnership.
About the Project
Legora went exclusive with Tinexta. The full corpus of Italian legal content, straight into the platform. More than seven million documents: five million judgments, two million pieces of legislation, and the commentary lawyers actually cite. Italy is one of Legora's fastest growing markets, and most of that material used to sit outside the tools people work in every day.
The hard part of a launch like this is that none of it is visual. Seven million documents is a number, not an image. What Legora is really announcing is a lawyer in Milan who stops at one source instead of six.
So the animation had to carry the scale and the relief at the same time. It went live with the press release on July 20 and led the announcement everywhere it ran.
How we made it
Made together with Studio Wieandt, who handles the graphic design side of Legora's brand. They set the visual language, we took it into motion.
Project Duration:
1 Week
One of the most talented motion designers I’ve worked with. His attention to detail and delivery is unmatched. Always a pleasure working with him.
Nils Eller
Designer
Selected scenes
01 Opening
Two logos. Legora and Tinexta land in the same frame, and the line sits underneath: expanding Italian legal coverage. No product yet. Just what the announcement is.
02 Product reveal
The product arrives. A cursor moves through the UI and opens up what sits behind it, one option after another, the languages and sources an Italian matter actually runs on. Case law, legislation and commentary, all reachable from the same place.
03 Solving frame
The documents come in and sort themselves into the Italy pill. More than seven million of them, down to lower court decisions and Corte dei Conti precedents. The shot exists to make one point: none of it lives somewhere else anymore.
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